The online world of today searches to find the best answers.
We are the seekers. We want to know. We want to find. We want to verify.
We want answers.
And so we search to find these answers.
Most of our online experiences began with a search. That is what statistics say, not us.
We go to Google and other search engines to find our answers.
These answers are information like which is the best product to buy, whether online or locally near us.
Whatever be the type of information, general or related to a product or service, we search on search engines.
Since the invent search engines in 1990s, these have developed as the gateway to information.
Search engines is the favourite place where people go to find everything they need.
Every day billions and billions of people search on Google and other search engines.
So, every business, product, service and information related to these is searched every day.
In this world of online marketing, it has become almost essential for every business to have a presence on search engines.
Your business needs to be in front of all those searching people.
What your business needs the most is to build search engine visibility.
That is how you can target these searchers with your website.
You need to be in front of as many of those people as you can.
This is building search engine visibility for your business.
SEO is the digital marketing technique that we do and practice to help business and websites build search visibility.
Search visibility is an important part of SEO.
Marketing on search engines is the best digital marketing.
The visitors you get from search engines are most relevant and beneficial for your business and its growth.
This makes SEO one very important digital marketing technique for businesses.